THE ISSUE: I love swimming in the sea but when I come out of the water I can’t even get a comb through my hair it’s so matted and tangled. Our holiday apartment is miles from the beach so I can’t nip back for a shower before lunch and I don’t want to end up with dreadlocks by the end of the week. Is there anything I can do right there on the beach?

THE EXPERT SAYS: You’ve been making hay while the sun shines….. on top of your head! Salt water, sand, chlorine, hotel hairdryers and the scorch of straighteners – your hair takes a serious beating on holiday. Remember that your hair needs sunblock too to stop it from drying out and your colour from fading. Top up helpings of a hair protector like Alterna Summer Sun Recovery Spray, £21 and keep long hair tied back in a bun or even better, hide it under a headscarf. Back from the beach, use a post-sun specific shampoo to get the gunk out then treat it to a hair mask that’ll repair sun-scorched hair. Give Paul Mitchell After-Sun Replenishing Masque, £14.25 a go, letting it sit for 20 minutes before rinsing away any residue.

Sarah Green is Beauty Editor of You & Your Wedding magazine.